Color grading is a magic instrument for the people who are in the image and video production industry. It does not matter if you are a movie producer, a video editor, or run a photo booth business, color grading is a lifesaver for you. The word color grading stands much more than color correction and for Cinematic Experiential photo Booths using it creatively can open many doors. This article is a handy guide for those people who are willing to use this magical instrument for enhancing photo booth experience.
What is Color Grading
Whenever you snap photos with your camera or take videos, they always appear dull and unattractive. The color grading process is the enhancement of the image’s color, contrast, and saturation. Photographers, filmmakers, and photo booths use color grading to change the image mood. If you want to make your images or videos look cold then you add blue color and if your aim is to make the image warm then you add orange or yellow color into the mix.
To put in a bookish manner this is a method of post-production exclusively based on modifying the picture color details you caught. These include saturation, sharpness, contrast, depth of blackness, white balance, and overlay color. Color grading can seem clinical but if adequately used, it will significantly affect the overall mood, emotional effect, and storytelling of your images and videos.
Color Grading vs Color Correction
Most people are synonymous with color correction and color grading, but there are some dissimilarities between the two terms. Correction refers more to “fixing” the presented picture and is typically the first step. The goal is to ensure that the captured photos look the way they are intended. Therefore, you can create a better look by adjusting the whites and making sure items are not washed out or overfilled. Color correction contains color adjustment to make it as real as possible. It ‘s important to edit your photo because your camera doesn’t always capture the color of a scene as it should.
The next stage is grading. Grading lets you take the corrected photos and alter your scenes to have a better experience with overall mood or aesthetics. The grading process differs from the day scene and night scenes. Though most of the methods employed in both processes are the same and the distinction is significant. Furthermore, you will always know when to introduce them.
There are many reasons why color grading is carried out in a project. Nevertheless, it is important to know when to use all the video production resources available. A heavy hand or overuse of a project can be destructive. So be careful when you are using the color grading.
Why Color Grading is important for Cinematic Experiential Booths
Coloration is light waves that are bounced by objects or emitted from a source of light and which our eyes perceive. As with our ears, a certain range of lightwave frequents are perceived by our eyes as color. Just as sound can create sensations, color can do the same.
In a movie or picture, color is a highly important feature. There are two main explanations for color. The first is scientific and the other artistic.So why is it necessary to grad color? Color may affect emotion or mood. The tone or time of day can be specified. It is possible to determine the interpretation of a shot. A shot can be used as a shot during the day or at night. The term “day for night” refers to a shooting technique during daylight but simulates evening time, depending on how it is filtered or graded in-camera after production.
The Colour scheme evokes feelings and goes further than what was said in the storyline or on-screen action. It will steer your eye to a shot that you would like to develop a feeling for the scene. The graded color will pop up the picture and look better than the original one. This can also date the movie and put it within a certain time frame by imitating the presence of movie stocks that are currently in use.
The color grade should set a creative tone that is not practical, but a stylistic declaration. Color selection is an art form that can be fully subjective from a viewer’s point of view. We see a fun, soothing, curious, or propitiating, disturbing, or boring picture on the screen as a viewer. We are used to “seeing,” and our suspension of disbelief helps us embrace the form of art as a reality as we continue to watch and learn history.
Few Cinematic Experiential Photo Booths
Cor2tect is an event solution company that has been powering experiential photo booths since 2009 with a variety of solutions. Here are a few of them:
Cinematic Multi Camera Bullet Time Effect:
Cor2tect has developed a new super slow-motion bullet-time effect that is dominating the bullet time photo booths. With its advanced color grading feature and post-production like output its a perfect Cinematic Experiential Photo Booths. If you want to start you can check out how to start a super slow-motion bullet-time effect?
Automated 360 Video Effect:
Another amazing photo booth solution is the Automated 360 Video effect. With a rotating rig, you can create a Hollywood like video effect with the help of advanced color grading. This photo booth also supports GoPro and with Universal GoPro App you can automate the whole process.
Diphideo Sharing Station:
Photobooth is all about sharing images and video and Diphideo Sharing Station does just that. You can share the images and videos via email, WhatsApp and social media with a click of a button. This awesome software also supports color grading and how you can add that will explain in the next section.
Use Color Grading Creatively For Cinematic Experiential photo Booths
Whether you are running a Cinematic Multi Camera Bullet Time Effect booth or Automated 360 Video Booth lighting can be a headache. Especially running a live event outdoors and getting the perfect light for your outputs can be quite troublesome. The advanced color grading option from Cor2tect can be your lifesaver and the best part is it’s super easy to apply.
There are actually two methods of applying this; the first one is by using an existing image. All you need to do is find an image that is perfect for lighting. You simply select the image from our software and the color grading of your video or image will be set automatically according to the images you just selected. This is super easy, fast, and perfect for live events.
The second method is for the people who are involved in post-production and do not get satisfied too easily. Thought manually editing the color grading can be quite a time-consuming task but there are people who would like to have the final touch themselves rather than automation. So for those people, you can select the .cube extension and select the color according to your needs. Once you are happy with the color of grading of the cube file it will be added automatically on your video or images.
Color grading can take your photo booth experience to the next level. If you want to try one of our photo booth solutions and want to learn more about it do get in touch with us.